MOLLIS GROUP: TAKING AFRICAN BUSINESSES TO GLOBAL MARKETS
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September 2, 2024….Lusaka
Mollis Group, a South African multifaceted, dynamic marketing firm says African products have great potential to compete at the global stage once well and aggressively marketed.
With the ever growing economic footprint of South Africa in the region and beyond, Mollis Group has been at the core marketing drive of the country’s products to penetrate other markets.
With South Africa being one of the largest investors for chain stores and shopping malls in Zambia, Mollis Group intends to be one of the driving forces behind locally manufactured products’ success in penetrating and dominating markets within South Africa, the Southern African region and the rest of the world.
Mollis Group founder and Chief Executive Officer, Lebo Radebe says the company’s objectives are clear in marketing businesses beyond Africa.
“Our distinct purpose as a company is to bring the best of South Africa to Africa and the world. At Mollis, we pride ourselves in creating a global demand for South African manufactured and produced products,” Mr Radebe said in an interview.
The giant marketing company successfully marketed and distributed South African products across numerous international markets, enhancing the visibility and reach of South African manufacturers.
The business mogul said his company further advocated and promoted sustainable manufacturing practices among South African manufacturers, positioning Mollis as a leader in corporate social responsibility.
Mr Radebe is also deemed one of the most influential gospel artists in South Africa and says that his country is one of the leading economies in the African continent. He aims to shed light on the exceptional quality, ingenuity, and diversity that South Africa offers in the economic front.
“Our approach is multi-dimensional. We ensure that we accurately represent the distinct spirit of our local products, creating marketing strategies that not only showcase their value but also tell their unique stories,” he explains.
“At Mollis, we believe that our work is more than marketing; it is a mission to make a difference,” said Mr Radebe.