Zambia Tourism Agency
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By Derrick Sinjela
The Zambia Tourism Agency (ZTA), formerly Zambia Tourism Board (ZTB) was established through the Tourism and Hospitality Act No.13 of 2015 after the repealing of Zambia Tourism Board Act No.24 of 2007.
The 2015 Act mandates ZTA to effectively market and promote Zambia as a tourism and travel destination of choice and to regulate the tourism industry.
The ZTA is headed by the Chief Executive Officer (CEO) who reports to a Board of Directors.
In addition to its marketing function, the Zambia Tourism Agency will now also be responsible for the issuance of licenses to all tourism enterprises. This follows the repealing of the Zambia Tourism Board Act No. 24 of 2007 and the creation of the Tourism and Hospitality Act No. 13 of 2015. The new 2015 Act mandates ZTA ‘to effectively market and promote Zambia as a tourism and travel destination of choice and to regulate the tourism industry’ .
Under the new act, ZTA has been empowered to: license tourism enterprises, set standards and carry out inspections, ensure conformity to minimum set standards. This is in addition to the old function of promotion and marketing Zambia’s tourism products.
Stein Liyanda Director Finance
Ms. Doris Kofi Senior Marketing Manager-Domestic
Mr. Solistor Cheelo Senior Marketing Manager-International
Mrs. Jocelyn Mutinta Tourism Promotions Manager-Livingstone
Ms. Ruth Kambalakoko Tourism Promotions Manager-Business Travel
Mrs. Angela Chimpinde Tourism Promotions Manager-International
Mr. Justin Mbanga Tourism Promotions Manager-Domestic
Mr. Caristo Chitamfya Public Relations & Media Manager
Mr. Fred Malama Accountant
Offices
Head Office
Zambia Tourism Agency
1st Floor, Petroda House,
1246 Kalembwe Close, off Great East Road
LUSAKA
Tel: +260 211 229087-90
Fax: +260 211 225174
Regional Office
Zambia Tourism Agency
One Stop Centre
Mosi-oa-tunya Road, next to Livingstone Museum
LIVINGSTONE
Tel: +260 213 321487/ 404
Fax: +260 213 321487
Contacts
For more information:
E-Mail: marketing@zambia.travel info@zambia.travel
Twitter: tourismzambia
Facebook: www.facebook.com/zambiatourism
Website: www.zambia.travel