Empowering media transformation: The unique story of FT Strategies
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Article Empowering media transformation: The unique story of FT Strategies Twitter Facebook LinkedIn Whatsapp Mail URL In 2023, the Financial Times celebrated 130 years of printing on pink paper. Although the pink paper is now an iconic part of the FT’s brand, originally it was used because it was cheaper to print on unbleached paper (unfortunately the same cannot be said today!). The Financial Times is proud of its history and continues to be a trusted source of world-class journalism for business leaders. Our aspiration in FT Strategies is to emulate that success in a new vertical – by...